Seoul Bus AI Operations Consulting
Expanding passenger convenience and revenue with AI
Overview
Despite extensive operational experience, Seoul Bus relied on managers' intuition for dispatch and routing decisions. OliveLabs analyzed existing route data — BIS records, transit card boarding/alighting data, and GPS trip logs — to propose more efficient route operations and improved passenger satisfaction.
Client
Seoul Bus Co., Ltd.
Seoul Bus Co., Ltd. is a public transit operator managing dozens of routes and hundreds of vehicles in Seoul, providing daily transportation services to hundreds of thousands of passengers.